Gucci

 

Influential,  innovative and progressive, Gucci is reinventing a wholly modern approach to fashion.

Under the new vision of creative director Alessandro Michele, the House has redefined luxury for the 21st century,  further reinforcing its position as one of the world’s most desirable fashion houses.

Eclectic,  contemporary, romantic—Gucci products represent the pinnacle of Italian craftsmanship and are unsurpassed for their quality and attention to detail.

MGroup's involvement with the brand has included anniversary communications and collection launches.

  • consumer insights & research
  • marketing & promotional strategy
  • creative & activation strategy
  • marketing collateral
  • experiential design
  • activation & event
  • media relations
  • content seeding programs